Recently I was given this bumper bundle of the amazing Science of the Secondary, an atlas of things not yet discovered from Atelier HOKO and I've just spent a very rainy Sunday in SF devouring each of them. I have the first six issues and each one tackles a single object. They are beautifully indulgent and poetic design exercises. From the stock to the print quality, they have a wonderful tonality that perfectly balances the way each topic is handled.
The six issues are: Apple, Cup, Clock, Window, Door, Pipe.
Here are a few shots of the spreads. But it's more than the wonderful design, it's the tone of the content and the depth at which each idea is explored that makes them so exceptional. Truly wonderful, much thanks to Donald Farmer for sharing them with me.
Included along with the last three issues was Another Mad Afternoon at Home. This is a pack of 20 postcards or "instructions" for things to do and then send back to Atelier HOKO. My 20 (a random selection from 60 created) include the gems (an adults rainy day playbook):
- #06 Open a window and let this card fall out of it. Describe its flight
- #22 Without permission, touch a stranger's door for an extended period of time
- #50 Press your ear against an exposed pipe. Listen. Imitate sound.
Should make for a loverly mail art piece when they collate the returned postcards.